Many of the best product-led-growth software companies have products that democratize. Canva democratizes design. Shopify democratizes ecommerce. Stripe democratizes payments. So it seems fitting that PLG, itself, has been democratized. Anyone can do it. But this has led to a number of serious misconceptions.
4 Big Misconceptions about PLG for Startups
4 Big Misconceptions about PLG for Startups
4 Big Misconceptions about PLG for Startups
Many of the best product-led-growth software companies have products that democratize. Canva democratizes design. Shopify democratizes ecommerce. Stripe democratizes payments. So it seems fitting that PLG, itself, has been democratized. Anyone can do it. But this has led to a number of serious misconceptions.